Everyday work
Photos, videos and cropping
The media library, and cropping a photo to the right shape for each network.
The media library #
Every client has its own library of photos and videos. Open a client, then the Media tab at the top.
- Upload JPG, PNG, WebP or GIF images, or MP4 or MOV videos. Up to 10 files at a time.
- Photos can be up to 20 MB each, videos up to 250 MB.
- Filter by photos or videos, search by name, description or tag, or tap a tag to see only those files.
Descriptions and tags #
Tap a file to open it. You'll see its size, shape (like 4:5 or 16:9), who added it and which posts use it.
- Description: say what's in the picture. It helps people who use screen readers, and makes the file easy to search for.
- Tags: short words like diwali, product, team, separated by commas. Up to 10.
Deleting files
A file that a post uses can't be deleted, so a scheduled post never loses its photo. Remove it from those posts first. Deleting is for good.
To start a post with photos from the library, select them and start a new post. They're added in the order you picked them.
Cropping a photo for a network #
Each network shows photos best in its own shape. The crop tool makes a copy in the right shape, so you never need another app.
| Shape | Best for | Saved at up to |
|---|---|---|
| Square 1:1 | Instagram and Facebook feed, LinkedIn, Threads | 1080 × 1080 px |
| Portrait 4:5 | Instagram and Facebook feed, where it takes the most space | 1080 × 1350 px |
| Full screen 9:16 | Stories, Reels, TikTok and YouTube Shorts | 1080 × 1920 px |
| Wide 1.91:1 | Link posts, LinkedIn and X | 1200 × 628 px |
| Landscape 16:9 | YouTube thumbnails, X and Google Business | 1920 × 1080 px |
From the media library
- Tap the photo, then Crop for a network.
- Pick a shape.
- Drag the photo to move it inside the frame, and use Zoom to get closer. The lines split the frame into thirds, to help you place the subject.
- Choose Save a copy. The copy opens, with the same description and tags.
While writing a post
- Under the photo, tap the crop button.
- The shape starts on the best one for the first account you picked, like full screen for TikTok. Change it if you like.
- Move, zoom and choose Save a copy. The cropped copy takes the photo's place in the post.
Tip
The original always stays in the library, untouched. Small photos are never stretched bigger, so they stay sharp. On a keyboard, the arrow keys move the photo.
GIFs and videos can't be cropped here.